xAd, Inc – 网站和广告平台隐私政策
EU-U.S. Privacy Shield
xAd, Inc. participates in and has certified its compliance with the EU-U.S. Privacy Shield Framework. xAd is committed to subjecting all personal data received from the European Economic Area (EEA), in reliance on the Privacy Shield Framework, to the Framework’s applicable Principles. To learn more about the Privacy Shield Framework, visit the U.S. Department of Commerce’s Privacy Shield List: https://www.privacyshield.gov/list.
xAd’s Website and Ad Platform Privacy policies, below, describe the types of personal data xAd collects, the types of third parties to which it discloses personal data, and the purposes for which it does so. Residents of the EEA have the right to access the personal information that xAd maintains, and in some cases, may have the right to correct or amend information that is inaccurate or has been processed in violation of the Privacy Shield Principles, to the extent allowed by law. To exercise this right, contact us at requests@xAd.com. For information on opting out of interest-based advertising delivered by xAd, please see the Choice section of this Policy below.
xAd is responsible for the processing of personal data it receives, under the Privacy Shield Framework, and subsequently transfers to a third party acting as an agent on its behalf. xAd complies with the Privacy Shield Principles for all onward transfers of personal data from the EEA, including the onward transfer liability provisions.
With respect to personal data received or transferred pursuant to the Privacy Shield Framework, xAd is subject to the regulatory enforcement powers of the U.S. Federal Trade Commission. In certain situations, xAd may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.
Effective Date: January 13, 2017
本隐私政策解释了 xAd, Inc.（以下称“我们”、“我们的”）以及我们的分公司和子公司如何通过我们的移动广告服务和移动广告登录页（统称“服务”）收集、使用和共享信息。
xAd adheres to the Digital Advertising Alliance’s (“DAA”) self-regulatory principles, the Digital Advertising Alliance Canada’s (“DAAC”) self-regulatory principles, the Internet Advertising Bureau (“IAB”) UK’s Good Practise Principals for Online Behavioral Advertising and the European Interactive Digital Advertising Alliance’s (“EDAA”) self-regulatory principles. You can learn more and opt out of behavioral advertising from the Internet Advertising Bureau.
We may collect non-personally identifiable information from mobile devices using cookies, scripts, web beacons, or other similar techniques. These technologies are used to collect digital actions of users that visit and use mobile websites and applications, or interact with ads presented in mobile websites and applications of our platform members. We also receive other data (e.g., demographic information) from third parties that we combine with the data we collect through the Services.
The data we collect can include a device identifier, browser and operating system type and version, device type, and other data from or about a mobile device, as well as information about users’ site visits and application use. This data may be collected over time across different apps, websites, browsers or devices. We may also receive data related to the location of a mobile device from platform members and other parties. We retain data used for interest-based advertising only as long as we have a legitimate business purpose to retain such data, or as otherwise required by applicable law.
We may use data for purposes including analytics, research, reporting, Service enhancements and other business operations, predicting possible relationships among different browsers and devices, frequency capping, and in multiple ways to make ads more relevant. For instance we may use the location related data to present ads from a local business or use that and other data we collect to deliver ads that the user may find more relevant to their interests. Another example would be using this data to create “segments” – groups of users that are inferred to share similar interests.
We use data collected across different devices and non-affiliated sites and applications over time to provide advertising relevant to interests inferred from this data for our clients. This form of advertising is known as interest-based advertising. You may download DAA’s AppChoices mobile app, or TRUSTe’s Ad Privacy Manager, on your iOS or Android device in order to exercise choice regarding the collection of application activity for interest-based advertising. Links to those applications are below:
DAA AppChoices iOS
DAA AppChoices Android
Ad Privacy Manager iOS
Ad Privacy Manager Android
对于 iOS 和 Android 用户，若要对收集和使用用于基于兴趣的广告的精确位置数据行使选择权，您可以通过设备设置来关闭位置服务。
We may partner with other ad companies to extend our audiences across different browsers and devices for interest-based advertising purpose. To control data collection by companies for this purpose, you may visit www.aboutads.info to learn how to opt-out of this type of cross-device advertising for browsers by companies participating in the Digital Advertising Alliance self-regulatory program.
Note that electing to opt out from xAd services will not stop advertising from appearing in your browser or applications. It may make the ads you see less relevant to your interests. In addition, note that if you use a different browser, erase cookies from your browser, or reset your platform ad identifier, you may need to renew your opt-out choice. In addition, we may still collect data in browsers or apps for non-interest based advertising purposes such as for analytics and reporting purposes, operations, and frequency capping.
We may share non-personally identifiable information with our affiliates, third party partners and agents for advertisement targeting, audience extension across different browsers and device, to make and create offers, to provide reporting to advertisers and clients, to improve our systems and products, and for other research and analytical purposes.
We may also share data with third-party contractors and service providers who work on behalf of us. We may disclose data in response to subpoenas, court orders, or other legal process, or to establish or exercise our legal rights and obligations or defend against legal claims. We may also transfer data in the event of an acquisition or merger with another company, including at bankruptcy.
我们的服务并非以 13 岁以下的儿童为对象，因此我们并非有意通过 13 岁以下的儿童收集信息。
本隐私政策适用于我们的企业网站（简称“网站”）。 本隐私政策解释了 xAd（以下称“我们”、“我们的”）以及我们的分公司和子公司如何在 www.xad.com（即“网站”）上收集、使用和共享信息。一旦使用该“网站”，即表示您同意本隐私政策的条款。
We follow generally accepted standards to protect the personal information submitted to us, both during transmission and once it is received.
如果您希望更新您之前向我们提供的电子邮件地址或电话号码等个人信息，只需通过 email@example.com 向我们发送电子邮件并声明此请求即可。
您可以访问 www.aboutads.info 以详细了解此类广告以及如何选择退出此类由参与数字广告联盟自律计划的公司提供的广告。xAd 恪守数字广告联盟的自律原则。请注意，选择退出并不会使广告不再出现在您的浏览器或应用程序中。 这样做可能会使您看到的广告与您的兴趣不那么相关。另外，请注意，如果您使用不同的浏览器，或从浏览器中擦除 cookie，您可能需要更新您的退出选择。
此“网站”并非以 13 岁以下的儿童为目标对象，而且我们并非有意通过 13 岁以下的儿童收集信息。
One World Trade
New York, NY 10007
If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, please contact our U.S.-based third party dispute resolution provider (free of charge) at https://feedback-form.truste.com/watchdog/request.
vacy Policy Last Updated: January 13, 2017